Myntra Freshers Recruitment Hiring
About Myntra: Myntra is India’s leading e-commerce company committed to making fashion and lifestyle products accessible to everyone. We create solutions that disrupt the ordinary and help make the world a happier, more fashionable place.
We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our beginnings as a customization company in 2007, to being technology and fashion pioneers today, Myntra Jabong is going places and we want you to take this journey with us.
Job Profile: Associate – Digital Marketing
Company Name: Myntra
Company Location: Bangalore, IN
Degree Needed: MBA/Graduate
Exp Needed: 6Months+
About Team: The digital marketing team drives growth in terms of sessions, customers & app installs. The digital team is very important team to drive new users & new customers for platform and build brand salience for Myntra. This team works with multiple digital partners like Google, Facebook etc. Operates in fast pace environment, takes data based actions & drives optimization to bring efficiencies on metrics of reach, users, traffic, new users & app installs.
Roles and Responsibilities
Role:
- Looking for data driven marketing person with hands on expertise on Google DV 360 & Facebook platforms
- Will be the one responsible for the setting up campaigns, optimizing and reporting
- Will be responsible for planning channel level campaigns and aligning planning process with key stake holders
- Will be responsible for day today campaign ops
Responsibilities:
- Plan , set up & run reach & freq / upper funnel campaigns on Google DV 360 & Facebook
- Create / Manage day on day channel level reports and campaign metrics
- Responsible for event planning and execution
- Responsible for aligning with Google and Facebook partners on campaigns & incorporate best practises
- Responsible for delivering on key metrics around sessions , organic install , New users
- Responsible for working with perf team to create a 360 view from funnel perspective
- Responsible for customer’s cohort level plan & campaigns and ensuring required repeat rate from existing customers from video based campaigns
- Responsible for campaign analytics
Qualifications & Experience
- MBA / Graduate
- Should have worked in similar function for 6 months to 1 + tenure
- Should have hands on experience with excel , DV 360 / Facebook platform
- Should be comfortable with large sets of data & drive insights
- Should be analytical & have structured problem solving approach
- Good communication skills
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